I'm Jasmae, a product designer focused on behavioral research. I am currently helping founders build their MVPs and mentoring the next generation of UI/UX Designers.
Before working in a bank, I created user experiences for insurance, e-commerce, Web3, SaaS, and startups focused on B2B/ B2C and government projects in Singapore.
In the future, I plan to shift gears from designing experiences to steering the whole product ship.
If we're getting technical, I can…
Conduct user research, moderated & unmoderated testing, click-type prototypes, usability tests, surveys, interviews, Qualitative & Quantitative analysis, confidently present findings and recommend solutions across teams and stakeholders.
Design wireframes, prototypes, and journey mapping to gather feedback— design-to-development handovers.
I craft bite-sized words that users can actually digest—no bloating, just clarity.
